Sober Up® in The New York Times

This past weekend, we opened up our newspapers and were pleasantly surprised to see Sober Up® mentioned in The New York Times.

Alex Williams wrote the NYT article, “Why Is CBD Everywhere?” — an interesting piece that dives into the buzz around CBD and all the ways CBD can potentially be used to help people.

In the article, Williams explores both the pop culture buzz (for example, Willie Nelson’s new coffee beans) and the medical community’s interest in researching CBD’s potential health benefits.

We were excited to read about NYU School of Medicine’s Dr. Esther Blessing’s intrigue:

“CBD is the most promising drug that has come out for neuropsychiatric diseases in the last 50 years,” said Dr. Esther Blessing, an assistant professor at New York University School of Medicine, who is coordinating a study of CBD as a treatment for post-traumatic stress disorder and alcohol use disorder. “The reason it is so promising is that it has a unique combination of safety and effectiveness across of very broad range of conditions.”

We were also delighted to see the mainstream interest coming from Dr. Sanjay Gupta:

Dr. Sanjay Gupta gave a qualified endorsement of CBD on “The Dr. Oz Show.” “I think there is a legitimate medicine here,” he said. “We’re talking about something that could really help people.”

At Sober Up®, we are excited to be a part of this exciting time for CBD. If you’re interested, please help us fund our research and development of our next product, which will combine our current Sober Up® formula with CBD.

Please back our Indiegogo campaign and join us in our mission to help people feel great.